Analytics and Business Intelligence

Analytics is completely re-shaping how organizations operate. Amazon, Wal-Mart, Proctor and Gamble, FedEx, Google and other leading companies have used analytics to revolutionize their industries.

Until recently analytic tools and techniques were the domain for very large organizations who had access to sophisticated and expensive software and expertise. Microsoft's MSSQL Analytics Suite is designed for the mid-market. Gartner placed the Suite in its upper quadrant for product examination and reports that "The bundling and pricing of its BI products makes [Microsoft] an economically attractive offering that will be considered by many organizations".

microworks supports the Microsoft Analytics Suite which has a full range of analytic applications including OLAP Cubes to drill into data, Data Visualization tools, Extract Transform and Load (ETL) software to get data into shape, Data Mining functions and Executive Dashboards.

MS Analytics Suite will allow your organization to:

• Increase share of wallet, improve customer or member retention, or acquire new customers;
• Identify best cross sell, up sell opportunities;
• Evaluate new market opportunities;
• Accurately estimate ROI on new services, products, marketing programs or promotions before launch;
• Measure risk/return from price increases or decreases.